SEO for B2B markets : Geo-Specific Search

Search Engine Land says

Make a list of the geographical regions for which you want to get found. Think of the most likely geographical modifiers (terms) prospects in your markets will enter when searching for what you offer.


Once you’ve settled on the most likely search terms for each region you serve, you’ll want to set up separate URLs for each geographical market. Be sure to include the respective geo-specific search terms in each URL, each URL’s title tag and meta description, and in the anchor text of links pointing to these pages.

Next, logically incorporate these market URLs into user-friendly, intuitive navigation on your site, perhaps into a “markets” or “locations” section visible from your home page.

Source / Read more to know about B2B SEO at B2B SEO: Capturing Geo-Specific Search

Google reads Flash Text

With the recent admission by Matt Cutts to Stephan Spencer that Google is using Adobe Systems' Search Engine SDK technology, a new set of optimization opportunities opened up.

That fairly definite confirmation of how Google reads text within Flash files makes it possible to create Flash .swf files with some level of search engine optimization.

"It used to be the case that we had our own, home-brew code to pull the text out of Flash, but I think that we have moved to the Search Engine SDK tool that Adobe Macromedia offers," Cutts said. "So my hunch is that most of the search engines will standardize on using that Search Engine SDK tool to pull out the text."

Source / Read more at Google reads Flash text, so optimize it | Searchlight

Dirty Sexy SEO

Make Your Titles Resemble Those on Cosmopolitan and See How Many More People Read Your Posts!

Fact is, enterprising SEOs have done some research, and have discovered that making your blog titles resemble those on Cosmo really do pull in a lot more readers.

Source / Read more at Dirty Sexy SEO